Loyalty and Marketing

Make sure your customers come back for more with pointOne's Loyalty

pointOne Loyalty has been designed to help our clients ensure that their customers return for more! By offering a loyalty system to your customers you are taking advantage of one of the best marketing tools used by the biggest retailers today. With more choice and offers from your competitors it is essential that you incorporate customer loyalty into your business strategy. 

Here are some of the key features of our loyalty package:

• Easy to set-up and maintain
• Unlimited loyalty customers
• Centrally hosted database so customers can use card at multiple sites
• Flexible points earning and redemption levels
• Special promotions can be offered on set days with card
• Multiple discount levels/tiers
• Comprehensive reporting and exporting of data for marketing
• Full customer records which are customisable
• View customer history & compile trend data
• RFID card compatible

In addition to earning points and being eligible for certain discounts and promotions, the loyalty cards can also be pre-loaded with credit (or issued with credit) and the customer can charge transactions to their card.  This is a valuable strategy in gaining customer loyalty and increasing average spend per head.

Integrated into this module of pointOne is the Customer Record section which includes the following features:

• Store full customer details such as DoB, address, email, expiry dates, membership levels
• Link family members or associated account members
• Assign card to the account
• Full account history including cash spends/visits/account charges
• Set-up entitlements for promotion days
• Configure your own fields such as favourite wine, favourite table, anniversary

For more information please Contact us or call 0845 862 0005